We leave for the National Stationery Show bright and early tomorrow morning. A reminder, we’ll be closed through Tuesday. To update you on our happenings, here’s what has been going on…
Samples and Press Checks: I’ve sent our designs to the printer and picked them up this afternoon. They’ve been sorted and packaged and ready for retailers to look through.
Album: I love the way our Album came out. The cover is metallic silver and inside each design suite inside has a divider page with what we call a line sheet (all the options) and pages showcasing all the pieces of each design. In the back is a pocket with paper samples and item samples.
Booth: Last month, I designed our booth panels for our space. Trade secret, just in case something happens to our product, (knock on wood) we print the designs on foam core walls and then, I’ll adhere the real samples to the board.
Press Kits: This was fun for me because I was able to dust off the ole marketing skills. We put together a mini folder with our Company Profile, Founder Bio, Suggested Stories, Press & Testimonials, Collection Info, a personal note from mio and a CD with images and all the information any publisher or blog owner would want. Burning those puppies took the entire day.
Packing: Guess which suitcase is being checked? The album, samples, order forms, press kits, business cards and supplies are going with me on the plane. Clothes can be replaced and rained on if stuck out on the tarmac. Not sure where it is all going to fit yet, but we have to get it all there!
Etiquette Book: After some chats with a friend about all this Etiquette information I have, I decided that I should publish a book. We picked up a sample of it this afternoon and it will be available for retailers to purchase this week! I’ll try to get some up on Etsy in the coming months a well.
Website: We’re also doing some website updates. We have a place-holder for our wholesale information right now, but behind the scenes, we’re working n an online ordering portal.
We are taking appointments at the show, if you are a retailer and want to come chat about our designs and how we can serve your store. Shoot us an email and I can get something set up for you. firstname.lastname@example.org
I am so thankful for all the support from family, friends and fellow paper pals. Follow us on Instagram.com/somethingdetailed, Facebook.com/somethingdetailed for live updates!
We’ll be back in the office on Wednesday!